Atlanta — A bylined article ghostwritten by The Point Communications, LLC for Roy L. Simpson, Vice President of Nursing Informatics at Cerner Corporation, received a Silver Editorial Award from the American Society of Healthcare Publication Editors (ASHPE). The award was given for “IT takes a village to Tackle Health Care's Biggest Challenges,” published February 2003 in Nursing Management. Last year, The Point won two Bronze Editorial awards for Simpson’s bylined articles.

“A ghostwriter plays a critical role in furthering one’s ‘voice’ in an industry,” says Simpson. “The Point’s unmatched writing skill, creativity and industry expertise helps me create and maintain a strong, consistent voice.”

“We understand the importance of voice and the fact that each person, each company has a unique one,” says Janet S. Harrell, principal of The Point. “We're pleased that we’ve been able to successfully create and maintain Mr. Simpson’s industry voice for more than a decade.”

As Vice President of Nursing Informatics at Cerner Corporation, Mr. Simpson is responsible for strategic sales/planning for the patient care enterprise and industry relations for Cerner's professional nurse practice. A world-renowned nursing informatics expert with more than 20 years of experience, he has served on more than a dozen editorial boards and has published extensively on various topics in the field.

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