The Point Communications Ghostwrites Award-Winning Healthcare Column

Atlanta — A bylined article ghostwritten by The Point Communications, LLC for Roy L. Simpson, Vice President of Nursing Informatics at Cerner Corporation, received the Bronze Editorial Award from the American Society of Healthcare Publication Editors. The award was given for “The Virtual Reality Revolution: Changes to Nursing Education” (September 2002) and “When Bad Implementations Happen to Good Systems” (November 2002), installments in Simpson's regular Nursing Management column, “Information Technology. The American Society of Healthcare Publication Editors award recognizes continuity of excellence over three consecutive issues.

“The Point Communications has been invaluable to my success because of its ability to craft and translate my ideas into clear and masterful prose,” says Simpson. “The Point ensures that my voice in the industry is strong and consistent across a wide range of publications and presentations.”

“As we see it, our clients bring us their expertise and we shape and sharpen it into effective communications,” says Janet S. Harrell, principal of The Point. “We're pleased to have supported Mr. Simpson for nearly a decade.”

As Vice President of Nursing Informatics at Cerner Corporation, Mr. Simpson is responsible for strategic sales/planning for the patient care enterprise and industry relations for Cerner's professional nurse practice. A world-renowned nursing informatics expert with more than 20 years of experience, he has served on more than a dozen editorial boards and has published extensively on various topics in the field.

About The Point Communications, LLC

Founded in 1994, The Point Communications is an Atlanta-based strategic marketing communications and public relations firm. The Point's industry expertise includes: healthcare, workplace diversity, telecommunications, high-tech and software, audiovisual and film, education and not-for-profit, food service, catering and entertaining. With more than a decade of experience developing and executing plans and projects for companies, The Point offers a comprehensive range of professional writing, planning and media relations services.

 

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